From the Publisher: This book traces the evolution of White House news management during America’s changing media environment over the past two decades. Comparing and contrasting the communication strategies of Bill Clinton, George W. Bush, Barack Obama, and Donald Trump, it demonstrates the difficulty that all presidents have in controlling their messages despite a seemingly endless array of new media outlets and the great advantages of the office. That difficulty is compounded by new media’s amplification of presidential character traits for good or ill. Facebook, Twitter, and YouTube notwithstanding, presidential power still resides in the “power to persuade,” and that task remains a steep challenge.The book also looks at the media strategies of candidates during the 2016 presidential campaign and covers the early phase of the Trump administration, the first true Twitter presidency. More information C-Span interview on "Presidential Communication and Character"
Professor Stephen Farnsworth of the University of Mary Washington said that Bernie Sanders waited to endorse Hillary Clinton as a deliberate strategy to push the Democratic Party and Hillary Clinton in a more liberal direction. Although he fell short of securing the party’s presidential nomination, Sanders succeeded in drawing a lot of attention to his key issue areas, including improved health care, more affordable higher education, and a $15 an hour minimum wage, Farnsworth said.
Stephen Farnsworth, professor of political science and director of the University’s Center for Leadership and Media Studies, delivered a lecture titled “Virginia’s Candidate Selection Process: Examining Recent Primaries and Conventions” at the American Legion Boys’ State of Virginia at Radford University on Monday, June 20.
The week-long government education program brings together nearly 700 of the state’s top high school students for a week of political conversation and simulations.
Stephen Farnsworth, professor of political science and director of the University’s Center for Leadership and Media Studies, is the author of an opinion column entitled, “How Gerrymandering cost Virginia its Medicaid Expansion,” published in the Washington Post on Jan. 18. The column incorporates the results of a recent UMW statewide poll of Virginians.
Stephen Farnsworth, professor of political science and director of the University’s Center for Leadership and Media Studies, has appeared in a number of media outlets discussing the sentencing of former Governor Bob McDonnell over his federal corruption conviction as well as the start of the 2015 Virginia legislative session, including the Washington Post, National Public Radio, WUSA-TV, WJLA-TV, the Richmond-Times Dispatch, and Reuters.
Stephen Farnsworth, professor of political science and director of the University’s Center for Leadership and Media Studies, gave four recent public lectures on the 2014 U.S. and Virginia elections: to the Virginia Business Forum in Richmond, to the Fredericksburg Regional Alliance, to Mary Washington ElderStudy and to the Fredericksburg area Unitarian Universalists.
In addition, Farnsworth appeared in a number of media outlets discussing the results of the recent midterm elections, including the “Washington Post,” the “Richmond-Times Dispatch,” “Talking Points Memo,” the “Virginian Pilot,” WJLA-TV, and WAMU-FM, the Washington area National Public Radio affiliate.