“It tends to be a more socially conservative element of the electorate,” said Stephen Farnsworth, a Political Science Professor at the University of Mary Washington. “So normal conservative messaging can be another way in which Republicans I think can connect with Latinos. It’s increasingly clear that some of the closest states on the Electoral College map are going to be states with significant numbers of Latino voters. And Virginia, which is on the cusp of being a highly competitive state once again, according to polling, is one of those places where Latino voters are an increasingly large part and prominent part of the electorate.”
